El Hullana was one the first farmers to sell at Heart of the City Farmers’ Market. His father started Hullana Farms in 1946 after working in the Mare Island shipyards during World War II. El took over in 1986 and today runs the farm along with his wife, son-in-law Randy, and other family members who help out during market days. El loves being a farmer because he gets to be his own boss. “If you want to be successful, you work hard. It’s up to you. You make it what you want it to be.” His and his family’s dedication is apparent when you taste their delicious selection of quality produce.
Hullana Farms is a seasonal farm and grows mainly summer crops like their unique varieties of melons, tomatoes, and peppers (they even have purple bells), though they are starting to incorporate winter crops as well. El’s motto is “quality instead of quantity” and you can rely on Hullana Farms to bring it.